Ajoka's Journey

Shahid & Madeeha


The Ajoka Miracle

Ajoka is considered as some kind of a miracle in the Pakistani social and cultural context. For nearly four decades, Ajoka has waged a war against the forces of obscurantism, extremism and callous commercialism. It has not only linked with the region’s traditional cultural heritage but also infused a new spirit and vibrancy by benefitting from the experiences of the contemporary world of theatre and performing arts.

Ajoka has been a pioneer in many ways: it has established that a socially-relevant quality theatre, which is entertaining as well as educational, is possible in Pakistan, inspite of all the political, social and commercial impediments.Secondly, it has linked our folk heritage with modern techniques and contemporary content. Thirdly, it has practiced a theatre which is modern and not dependent on heavy sets, costumes, and other paraphernalia. And fourthly, it has demonstrated that theatre can play a significant role in spreading the message of peace, love, and enlightenment even in most difficult political or security situations within the country and in the region.


Introduction 1

Ajoka's Journey is a journey of amazing productivity and resilience of the people of Pakistan who have survived military dictatorships and ideological tyranny and kept their hopes and dreams alive. It's a tribute to the commitment, creative talent of the members of our team, who have defied all odds to create and keep alive the miracle called "Ajoka.

In recent years, Ajoka has responded to the technological challenges of times and demands of the new media. Besides producing telefilms and documentaries, it has entered the field of social media such as Facebook, Instagram, Youtube, online publicity; and merchandizing. Ajoka Institute is the latest Ajoka venture where youth is provided hands-on and practice-oriented training in acting, writing, music and film-making.




Our Mission & Vision


Ajoka’s mission is to work for a democratic and egalitarian society through arts-based initiatives. It is working to create young trained theatre activists, writers, media professionals and social activists, who can strengthen the forces of social change and progress. It is ready to fight gender and minority discrimination, environmental degradation, promotes cultural awareness and heritage preservation. It works in collaboration with like-minded cultural and human rights organizations for the cause of freedom of artistic and cultural expression.


Ajoka envisions a society and world based on universal values of justice, human dignity and human rights. It hopes that Pakistan will be at peace with its neighbours and with its own disadvantaged and disenfranchised groups. It is free of violence, bigotry, class and gender discrimination.

Upcoming Event

CORONOLOGUE Theatre fest

Latest News

August 31, 2019

Pakistan’s Best-kept Secret

Premiere of Shahid Nadeem’s documentary on Lahore Museum A premiere of “Pakistan’s Best-kept Secret- Lahore Museum” was simultaneously held in London and Lahore on 3 May 2019. The documentary was co-produced by Ajoka productions and Samosa Media UK.
July 29, 2019

Remembering Madeeha

Ajoka founder Madeeha Gauhar’s first death anniversary is being observed on 30-April at Alhamra, Lahore. The program will include tributes, readings and music.
July 29, 2019

Shahid at NYU-AD

Ajoka’s Executive Director Shahid Nadeem was invited by the New York University-Abu Dhabi to give a talk about Ajoka’s work and meet faculty of Film and Theatre departments.
July 29, 2019

Ajoka at NAPA Festival

Ajoka performed  Shahid Nadeem’s“Barri” at the NAPA festival on 24 March. A good Karachi audience warmly applauded the play. The cast included Nayab Faiza, Eva Majid, Samina Butt, Kanwal Khan and Naseem Abbas.
July 29, 2019

Madeeha Gauhar’s birthday

8th February: Madeeha Gauhar’s birthday was celebrated by her family, her Ajoka family, her friends, admirers and Ajoka fans, at Punjabi Institute of Art and Culture.